MapsData builds Google Maps lead lists in Canada, the United
Kingdom and Australia as well as the United States, down to individual postal
areas. This page covers what you can search in each country, the
spelling differences that matter, and the outreach rules to follow when you
email the list.
Coverage by country
| Country | Regions you can pick | Smallest search area |
|---|
| Canada | 13 provinces and territories, from Ontario to Nunavut | About 1,600 forward sortation areas (the first three characters of a postal code, such as M5V) |
| United Kingdom | 12 regions: Scotland, Wales, Northern Ireland and the English regions | About 2,800 postcode districts (such as AB10 or SW1A) |
| Australia | 8 states and territories | About 2,600 postcodes |
| United States | 50 states plus Washington, D.C. and Puerto Rico | About 33,800 zip codes |
You can also name cities and towns: roughly 850 in Canada, 2,250 in the UK
and 440 in Australia. Region names are written out in full (New South
Wales, not NSW).
Spelling and category differences
Google uses local category names outside the US, and they are separate
categories. A UK estate agent is listed as Estate agent, an
Australian mover as Removalist, and a children's dentist may be
Paediatric Dentist rather than Pediatric dentist. Search the
category picker for both spellings and include every variant that fits your
buyer. The guide to Google Maps
categories covers this in more detail.
Outreach rules in each market
The list is the easy part; the rules for contacting it differ by country.
In short:
- Canada (CASL). Commercial email needs consent. Consent
can be implied when a person has conspicuously published their business
address, has not said they do not want commercial messages, and your message
is relevant to their role. Identify yourself and include an unsubscribe that
works within 10 business days.
- United Kingdom (PECR and UK GDPR). You can email
companies and similar bodies without prior consent if you identify yourself
and offer an opt-out. Sole traders and some partnerships count as
individuals, who need consent or the soft opt-in.
- Australia (Spam Act 2003). Commercial email needs
consent, which can be inferred from a conspicuously published address when
there is no statement refusing such messages and your message relates to the
recipient's work. Identify yourself and include a working unsubscribe.
- United States (CAN-SPAM). No prior consent, but honest
headers and subject lines, a postal address, and opt-outs honored within 10
business days.
Each rule, with links to the law and the regulator's guidance, is in
is it legal to scrape Google
Maps? This is general information, not legal advice.
Tips for international lists
- Filter out sole traders in the UK if you do not have
consent. Company names with Ltd or Limited are the clearer
corporate cases.
- Keep messages tied to the recipient's role in Canada and
Australia; implied and inferred consent depend on it.
- Use postal areas for dense cities. Searching London or
Toronto by postcode district or sortation area keeps each search focused.
- Prices are in US dollars for every country. See
what a lead with an email
costs.
Frequently asked questions
Can I get Google Maps leads outside the United States?
Yes. MapsData covers Canada, the United Kingdom and Australia as well as the US. Search a whole country, pick provinces, regions or states, name cities, or go down to postal areas.
How small an area can I search in the UK, Canada or Australia?
Down to postal areas: about 2,800 UK postcode districts such as AB10, about 1,600 Canadian forward sortation areas (the first three characters of a postal code, such as M5V), and about 2,600 Australian postcodes.
Are the email rules different outside the US?
Yes. Canada's CASL requires consent, which can be implied for conspicuously published business addresses in some cases. The UK's PECR lets you email companies without prior consent but treats sole traders like individuals. Australia's Spam Act requires consent, which can be inferred from a conspicuously published address when the message relates to the recipient's role. This is general information, not legal advice.