Guide

What Google Maps leads with emails cost

By the MapsData team · Last updated October 16, 2026

A Google Maps lead with an email costs between $0.26 and $1.90 per 1,000 on MapsData, depending on the plan, and you only pay for leads that have an email. This page shows the arithmetic for each plan, a calculator for your own volume, and what to compare when you price any Google Maps lead tool.

Cost per 1,000 leads with emails

All prices are in US dollars. The per-1,000 figure assumes you use the plan's full monthly allowance.

Plan	Leads with emails a month	Monthly price	Per 1,000 (monthly)	Per 1,000 (billed yearly)
Starter	10,000	$19	$1.90	$1.50 ($15 a month)
Pro	50,000	$49	$0.98	$0.78 ($39 a month)
Scale	300,000	$99	$0.33	about $0.26 ($79 a month)

Above 300,000 leads a month there are custom plans. See MapsData pricing for seats and per-search limits.

Work out your own cost

Leads with emails you need each month

Why paying per email matters

Many businesses on Google Maps never publish an email address, and how many varies a lot by category and place. If a tool charges for every row it returns, the rows without an email still cost you, and the real price per usable lead is higher than the headline rate. When you compare Google Maps lead tools, ask the same three questions of each:

What counts as a billable lead? Every business, or only businesses with an email?
Are duplicates billed? The same inbox can sit behind several listings, such as branches or an agency.
What does verification cost? Bounced emails hurt your sending domain, so check whether verification is included or extra.

On MapsData, only leads with an email count, each email is delivered and counted once, and one-click verification keeps only the addresses that deliver.

The cost of doing it yourself

Building the same list by hand takes a few minutes per business: find it on Google Maps, open its website, look for an email, copy everything into a sheet. At three minutes a row, 1,000 leads is about 50 hours of work. Building your own tool on Google's Places API has its own costs: the API does not return emails, a single search stops at 60 results, and contact fields are billed at Google's highest tier (see does the Google Places API return emails?).

Frequently asked questions

How much does a Google Maps lead with an email cost?

On MapsData's monthly plans it works out to $1.90 per 1,000 leads with emails on Starter, $0.98 on Pro and $0.33 on Scale, if you use the whole allowance. Billed yearly, the same allowances cost $1.50, $0.78 and about $0.26 per 1,000. Prices are in US dollars.

Do businesses without an email count against my plan?

No. MapsData only counts leads that have an email. Businesses with no published email still appear in the All leads download, at no charge.

Is there a free way to try it?

Yes. Starter comes with a 7-day free trial that includes up to 500 leads with emails. A card is required to start it, and you are not charged if you cancel before the trial ends.

Try it on your own market

Start a 7-day free trial of MapsData Starter with up to 500 Google Maps leads with emails. Card required, cancel before day 7 and you will not be charged.

Start your free trial